FAQ

We are a physician-founded company led by life science marketing executives. Our mission is to accelerate medical innovation by bridging the gap between pharmaceutical companies and digital healthcare leaders (DOLs) to drive better patient outcomes through strategic collaboration.

 

Our unique value proposition combines:

  • AI-powered technology for identifying high-value DOLs and rising stars
  • Established relationships with leading digital opinion leaders
  • Deep life sciences commercial expertise
  • Comprehensive US compliance knowledge
  • Full creative service capabilities, from video production to medical writing

We provide end-to-end DOL engagement solutions including:

  • Strategic planning and consultation
  • Social listening and analytics
  • Target list creation using NPI (National Provider Identifier) data
  • Advisory board facilitation and 1:1 market research
  • Promotional collaboration and content creation
  • Compliance oversight and guidance

We use proprietary AI technology to analyze healthcare professionals’ digital footprint, influence, and prescribing metrics. This allows us to identify both established DOLs and emerging voices in specific therapeutic areas.

We facilitate various forms of content creation including:

  • Educational videos
  • Medical writing and publications
  • Social media content
  • Advisory board insights
  • Custom content based on specific needs

Our team has extensive US compliance experience and maintains strict adherence to:

  • FDA guidelines for pharmaceutical communication
  • HIPAA requirements
  • Fair balance requirements
  • Industry standards for healthcare professional engagement
  1. Initial consultation to understand your needs and objectives
  2. Strategy development using our AI-powered insights
  3. DOL identification and engagement planning
  4. Content creation and collaboration execution
  5. Performance tracking and optimization

We work across multiple therapeutic areas and can tailor our approach to your specific medical field or product focus.

We track various metrics including:

  • DOL engagement rates
  • Content reach and impact
  • Message penetration
  • Healthcare professional feedback
  • Patient education outcomes

While each program is unique, we typically establish baseline metrics within the first month and demonstrate meaningful impact within the first quarter of collaboration.

Contact us to schedule an initial consultation where we can:

  • Discuss your specific needs and objectives
  • Review our capabilities and approach
  • Develop a customized strategy for your organization

To begin, we typically need:

  • Your therapeutic area focus
  • Current challenges in reaching healthcare professionals
  • Specific goals for DOL engagement
  • Timeline and budget considerations

Get started today

Schedule a free introduction call with our team to get started.

90 East Halsey Road, Parsippany, NJ 07054